Videotake is a company innovating both in training and in production of video content, advertising, photography, among others.
We were challenged to develop Videotake’s visual identity using a pertinent and strong language, but without referring directly to the areas of work in which it operates, giving it a unique personality.
Starting from the letters V + T, we design a shape that, together along with the typography and color palette, provides a professional and corporate personality to the new brand identity.